杂志名称：Adweek 广告周刊
广告周刊（Adweek）是美国广告行业第二大杂志，是美国广告界的权威杂志与行业风向标，其主要竞争对手是 AdAge广告时代杂志。广告周刊（Adweek）是为品牌营销生态系统服务的新闻和见解的主要来源，于1979年首次出版，自2020年起由三叶草资本(Shamrock Capital)拥有。杂志涵盖创意广告，客户端/代理关系广告，全球性广告和新的宣传活动广告，是广告行业重要的资讯源泉。每一期都包含了美国和全球广告业的最新发展，重要广告案例的专题研究，重要事件和主题的专题报道，以及对最新广告电影的评论，为品牌、公司及广大读者提供可靠的行业信息和权威的专业观点。Adweek is the leading source of news and insight serving the brand marketing ecosystem. First published in 1979 and owned by Shamrock Capital since 2020, Adweek’s award-winning coverage reaches an engaged audience of professionals across platforms including print, digital, events, podcasts, newsletters, social media and mobile apps. As a touchstone of the advertising and marketing community, Adweek is an unparalleled resource for leaders across multiple industries who rely on its content to help them do their jobs better.
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